Opinion

The New BMW iX M60, UK Motorists Predicted to Buy over 330,000 EVs in 2022, Decree No. 2021-1840 of December 28, 2021 Relating to Advertising

Automotive advertisements will promote active mobility, carpool or public transportation from 1 st March 2022, according to a decree published in the Official Journal , Wednesday, December 29, on the same model that messages like “avoid to eat too fatty, too sweet, too salty ”imposed since 2007 in the diet.

From March, the advertisement for motor vehicles must include one of the following messages: “for short journeys, prefer walking or cycling”, “consider carpool” or “on a daily basis, take public transport “, According to the text written by the Ministry of Ecological Transition. This measure around car advertising was introduced by the mobility orientation law, adopted by Parliament in November 2019 ., Source: Le Monde

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