Chinese automaker BYD and bp-owned lubricant company Castrol have signed a three-year collaboration agreement for Castrol ON products, which include fluids and greases designed for EVs.
BYD will officially recommend Castrol ON EV Transmission Fluid for its Han EVs, and will use Castrol ON fluids in its EVs.
“BYD (China) will promote Castrol ON products in its online stores, after-sales centers and across its dealer network in China,” says bp. “Both companies will use co-branded assets to market the products in a series of service campaigns designed to inform car owners about the benefits of using EV-specific lubricants.”
“The cooperation agreement will also see BYD (China) promote the use of Castrol ON EV Transmission Fluid by the brand’s New Energy Vehicle (NEV) racing team competing in the China Rally Championship (CRC),” according to bp.
“This strategic cooperation with BYD (China) will help us pursue EV opportunities in both first-fill and service-fill, underpinning Castrol’s leading position in the China EV market,” says VP of Castrol China Mike Zhang.
Source: bp
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